In the Garden - July 3, 2017

July has started and the gardens are thriving. We had been hoping to start this series sooner, but as can be imagined - the Chapple Family has been busy. Since our introduction post, Holly Chapple has been to North Carolina and back. The Chapel Designer conference in Chapel Hill, NC went beautifully, and was stocked with plenty of blooms from our farm. While Holly Chapple Flowers and the Chapel Designers have been out designing, we have been in the fields farming and growing for future events.

Evan and Holly Chapple harvesting

Evan and Holly Chapple harvesting

Over the course of one year, we have grown and harvested a variety of flowers and produce. We typically start our plants from seeds as opposed to saplings. We have tomatoes, blueberries, corn, sweet peas, beans, raspberries, and blackberries, and we have begun apple trees. Our focus is not particularly on produce, but we certainly have the space for it. As for flowers, just to name a few - in different seasons we have amaranthus, zinnias, sunflowers, celosia, cosmos, peonies, larkspur, and many more. We have only owned Hope since August of 2015, and each year we try to increase what we grow. We have a myriad of different goals and dreams for this property, and a bunch of ideas that will become a reality that we haven’t even fathomed yet.

July has just begun. We have already had some plants come and go for the year. Our peonies had a lively spring and are now resting until next year. Our sweet peas, cosmos, and larkspur thrived through June and are now getting ready to rest to make room for some new summer blossoms. We have been plucking Japanese Beetles from the garden, we have purchased bees to help our flowers, and we have been fertilizing our gardens. We are eagerly awaiting the arrival of our dahlias, zinnias, and other summer blooms.

We have been using these blooms for summer floral intensives, photo shoots, conferences, and our designs for fun. Each week we hope to give you different information - interviews, how-to’s, or photos of what we have been using. Feel free to comment on this post with any requests or questions you may have. We are so happy to share our garden with you, whether truly in the fields or just online.

A design created by Holly Chapple from Hope flowers

A design created by Holly Chapple from Hope flowers

Holly Chapple
In the Cooler to In the Garden

In 2008, before the Chapel Designers, before Hope Flower Farm, and before the youngest Chapple child was even born - my mother began writing regularly for her blog called The Full Bouquet. This was not only before a lot of my mother’s accomplishments, but also before Instagram was thriving as a major outlet for social media. @hollychapple may now have 64,000 Instagram followers, but in 2008, my mother’s internet following checked her blog to see what was going on in our world. Just as the Holly Chapple Flowers social media pages appear today, my mother posted not just business updates, but family updates on The Full Bouquet as well. The Full Bouquet’s name originated from exactly what my mother’s life is - a bouquet that is and was a menagerie of florals, friends, family and utter chaos.

Original Posts from the Full Bouquet Blog, 2008.

Original Posts from the Full Bouquet Blog, 2008.

As my mother’s following increased, she found the best way to update people on her life was her Friday evening post titled, In the Cooler. Followers would log on at the end of each week to read my mom’s post--people wanted to see what we had in the cooler, what we were designing, and who we were designing for. Honestly, more people were excited to see what was in the cooler than to see how the event actually came together. People love to see how what we do comes to be. I think that’s why Holly Chapple Flowers + Hope Flower Farm are so loved in the floral community. You can always see what a florist can do - but you can’t always see how it is done. Brides would stay up the evening before their wedding to see what in the cooler might be theirs, and potential students would scour the site to see how they can one day do something #hollyish. This love of watching what we do and how we do it led me to an idea.

You may know that I periodically wrote for my mother, Hope, and the Chapel Designers during my college career. I have now left my college town of Richmond, Virginia and I am back in Lucketts/Northern Virginia for the summer at the least. As I settle back into farm life, my dad will show me what he is working on growing on the farm. My mother will show me what she designs from our product at Hope. The Chapple children all have a role in our family business. They’ve helped harvest, grow, and even try to design sometimes. After coming back home and almost looking on all of this with new eyes, I have been inspired to write a weekly post for our blog titled In the Garden.

Each week, you can check in on the Hope blog to see what we’re growing, what is thriving, and how we’re designing with it. You’ll see photos of how we’re growing what we’re growing, and I’ll try my best to get quick interviews from the HHCF and HHF team, my father, or my mother if the week permits. Like I said, the process has always attracted people just as much as the product has. If you don’t have time to check out our weekly posts, check out our Instagram, @hopeflowerfarm, to see what we’re growing and how we’re doing. The Holly Chapple Flowers empire is always growing and changing, and our flowers are too. But the one thing we strive to do and always manage to do is provide what we can for the people who want it, and teach those who want to learn.

Holly Chapple

As some of you may know, we at Holly Chapple Flowers have recently bought and opened our own flower farm here in Lucketts, Virginia. Within the past few months, Hope Flower Farm has hosted several classes and photo shoots. Every day we are working to help Chapel Designers and HCF grow. While I am easily able to update you all on our life through Instagram, Twitter, and Facebook, blogging has been a struggle. We have had some technically difficulties with this blog and life has been very busy around here! My daughter, Hannah, a senior at VCU, has decided to write posts for me as frequently as her schedule allows. The following post is one that Hannah wrote a few months back, during our first Hope Flower Farm Chapel Designers Workshop with Ariel Dearie. Now that we have the Full Bouquet up and running again, we hope that you come back here every once in a while to see updates on Hope, the Chapel Designers, HCF, and life in the Chapple Family. The posts written by Hannah are her perspective as the daughter of a parent in the wedding industry.

This week has been something special. As I sit on a train headed from Washington, DC back to Richmond, I write this. Tomorrow I start my senior year of college, but this past week has been spent with my family, Holly Chapple Flowers, and the Chapel Designers. These past several days back in Lucketts, Virginia have been my first home since the purchase of Hope Flower Farm. Obviously, my mother wanted to christen her beautiful farm with a Chapel Designers workshop and class. I have never seen my mother teach before—I have to tell you, I have never seen her more in her element. 

Ariel Dearie, designing at the first Hope Flower Farm workshop. Photo by  Jodi Miller Photography.

Ariel Dearie, designing at the first Hope Flower Farm workshop. Photo by Jodi Miller Photography.

My older sister, Abby, is a floral designer like our mother. She and I have worked with my mom—as have my other siblings—the past week to make sure Hope was perfect for the newest Chapel Designers. My sister and I watched my mother work, we talked with all of the designers, and we prepared the farm.  Last night, my mother had some Chapel Designer “veterans” over to our home, and we talked with them too. Today my sister and I realized something very interesting about my mom, the Flower Mama… she treats her Chapel Designers the way she treats her children.

This silly revelation is something you may not understand if you do not know the Chapple Family. My parents have seven children, and we range from 28 to six years old. We are close, even with such a drastic age gap. While my mother can play and have fun with all seven of us, the way she treats us is very different.  What I noticed within the past 24 hours of seeing both new and old Chapel Designers is that my mother treats the old CDs the way she treats her older children, and her new CDs the way she treats her younger children.

Holly Chapple and Ariel Dearie at the first Hope Flower Farm workshop in August of 2015. Photo by  Jodi Miller Photography.

Holly Chapple and Ariel Dearie at the first Hope Flower Farm workshop in August of 2015. Photo by Jodi Miller Photography.

My mother is nurturing, regardless of whomever she is talking to. With her veteran Chapel Designers that we spent time with last night, she joked and swapped stories, the way she does with my elder siblings and I. With her new Chapel Designers she spent time with today, I noticed her offering a lot of “motherly” advice. Obviously these new Chapel Designers are just as skilled as the other members of our organization, but they’re new to the gang. My mom takes these new designers under her wing and teaches them, almost babying them, the way she does with my younger siblings.  This may seem like a meaningless connection to make, but it is crucial in explaining why we own Hope, and why my mom is so happy now.

The reason my mother is so incredibly in her element as a teacher of the Chapel Designers is because it combines her two passions better than anything I’ve ever seen—she can nurture and design. I guess this is why they call her Flower Mama. Hope is a step in the right direction for my entire family, but most importantly, it’s best for my mother.  Combining her two passions means that she will be able to bring more and more to this industry that she’s devoted the past 23 years of her life to.

To me, my mother has just always been my momma. But within these past several years since the forming of the Chapel Designers, I’ve realized how amazingly talented she truly is. Honestly, it’s rare now if I go a few days without bragging about my mom.  The Chapel Designers is something I don’t think she ever fathomed, and now that it is here, she’s happier than she’s ever been.  Combining flowers and parenting… who would have thought?

I suppose this post is a thank you to every single Chapel Designer. All 100-something of you. Whether in Ireland or Mexico, North Carolina or California, you have given my mother a new zest. My mom wears many different hats—mother, designer, grower, farmer, etc. I love being my mother’s daughter, and I have loved watching her be a florist these past 20 years, but this new hat, the hat of a teacher, is the best one I’ve seen her wear yet.

Holly teaching at the first Hope Flower Farm workshop in August of 2015. Photo by  Jodi Miller Photography .

Holly teaching at the first Hope Flower Farm workshop in August of 2015. Photo by Jodi Miller Photography.

Holly Chapple
Hope Flower Farm

Several months ago this letter appeared on the Botanical Brouhaha Blog. It is a very special day when you hear your story through your child’s eyes. Please read the letter from my daughter Hannah.

Growing up, my friends’ parents were teachers and lawyers, nurses and stay-at-home parents. When classmates would ask me about my mother, reactions varied. In elementary school, telling kids your mother is a florist leads to the question, “does that mean she lays flooring?” In high school, telling your friends that your mother is a florist means them asking if she’s done flowers for any celebrities. Now, I am 22 years old. My mother has been a florist my entire life. Telling people my mother is a florist now usually leads to my friends saying they want her doing their wedding flowers.

My mother is devoted to her career, to her clients, and to her art. My siblings and I have always joked that we can’t go into a grocery store without my mom knowing at least one person there. This running joke isn’t just because my mother has been in Loudoun County her entire life, or that she’s met many people through her parents’ work in the agricultural industry, but because my mother builds a rapport with her clients unlike anyone I have ever seen.

I may be ridiculously biased, obviously… I’m Holly Chapple’s daughter. Writing about my mother may be silly for you to read, because I would look up to her and admire her regardless of what she decides to do. However; I have had a myriad of different jobs, I have worked in customer service, I have met new people and seen new things, but I have never found anyone who is as committed to their clients as my mother. More often than not, my mom ends up friends with her brides. Somehow my mom can run into a bride she hasn’t seen in years, and be able to remember the wedding date and the flower colors. My mom puts her heart and soul into every bridal bouquet she has made, into making every wedding she works absolutely flawless, and making sure each couple has the wedding they’ve dreamt of.

I don’t know why I’m writing this. My mom didn’t ask me to, I just felt that I needed to. I think it’s really important that The Full Bouquet becomes more regular in my mother’s career again. I think it is important that you know what goes into Holly Chapple Flowers. Every single day my mother does even more to improve her business and innovate the wedding industry. In creating the Chapel Designers, she made the first ever network for wedding florists—these men and women have come together as friends, have taught each other, learned together, and offered help to one another whenever possible. When my father joined the team, my mother and he worked together to improve the business and make the clients happier. With design, pipe and drape, and lighting, my parents made another move to better her business and give her customers the best possible weddings.

Something amazing has happened very recently. My mother does whatever possible to make the best life for my siblings and I, for her students, and for her brides. The most recent business move she has made to improve life for my siblings and I, to help her students, and to make her brides happy, was the purchase of Hope Flower Farm. This beautiful 25-acre property my parents have decided to declare their own has the space for all of the flowers, the storage for the inventory, the buildings for lessons, and houses for guests to stay in. HOPE isn’t just some dream that my parents had that they made happen. Hope was destiny. When friends and designers saw Hope, before my family officially owned it, all they could do was encourage my parents. When people truly and completely know the story of my parents, the story of my family, and the story of Holly Chapple Flowers, Hope just seemed like fate. It was a part of my family’s path to find Hope, and to have Hope.

My mother has worked for so many others, and she has worked for my siblings and I—and in my opinion there is no one more deserving of Hope. I am telling you this story strictly because I want to. My mother doesn’t know I’m typing this. She doesn’t know I feel this way. I wanted to write this tiny summary of my family’s history so you could understand only a fraction of my mother’s kindness and strength. My family and our business have thousands of different facets that explain the way we work. We have succeeded and we have struggled, we have failed and we have pushed harder. Every single tiny thing that happens to us leads us to try harder and be kinder.  I think it would take me way longer than I could write to explain what my parents do for others. The beauty of my life today would be nothing without my mother and her work, my father and his. Hope is a big deal for my family, so was Chapel Designers, and Holly Chapple Flower’s beginnings were as well. The most important thing I want you to understand about this is that while Hope is my mother’s success—she does it for everyone else, and she shares her success with everyone who was gotten her there.

Holly and Hannah, 1994.

Holly and Hannah, 1994.

Hope Flower Farm, photo by Jodi Miller Photography.

Hope Flower Farm, photo by Jodi Miller Photography.

Holly Chapple




noun: hope; plural noun: hopes

  1. 1.

    a feeling of expectation and desire for a certain thing to happen.

    "he looked through her belongings in the hope of coming across some information"

    synonyms:aspiration, desire, wish, expectation, ambition, aim, goal, plan, design; More

    dream, daydream, pipe dream

    "I had high hopes"

  2. 2.


    a feeling of trust.


verb: hope; 3rd person present: hopes; past tense: hoped; past participle: hoped; gerund or present participle: hoping

  1. 1.

    want something to happen or be the case.

    "he's hoping for an offer of compensation"

    synonyms:expect, anticipate, look for, be hopeful of, pin one's hopes on, want; More

    wish for, long for, dream of

    "he's hoping for a medal"

    • intend if possible to do something.

      "we're hoping to address all these issues"

      synonyms:aim, intend, be looking, have the intention, have in mind, plan, aspire

      "we're hoping to address the issue"


late Old English hopa (noun), hopian (verb), of Germanic origin; related to Dutch hoop (noun), hopen (verb), and German hoffen (verb).

Holly Chapple
Privacy Policy


This Privacy Policy will be effective as of May 23, 2018 for all new users and users in EU and EEA member countries. For all other users, this Privacy Policy will be effective on June 23, 2018. 


Holly Chapple Flowers, LTD and our subsidiaries (“we,” “us” or “HCF”) are a floral design company specializing in design for weddings and events. Other services provided by us are, but not limited to, teaching, workshops, online video training, wholesale and retail floral supplies, wholesale and retail flower sales.

Our corporate office is located Lucketts, VA. Our mailing address is 41872 Stumptown Rd Leesburg, VA 20176. Our phone number is 703-777-8227

Our corporate officers

Holly Heider Chapple- President

Evan Chapple- Vice President

Contact email- [email protected]


This privacy policy covers personal information, including any information we collect, use and share from you, as described further below. This privacy policy applies to all websites in the HCF corporate family, our products and services, and our mobile applications (collectively, the “Services”). This privacy policy does not cover how our Users may use or share data that they collect using our services.

When you purchase a Service from us, your personal information will be collected, used, and shared consistent with the provisions of this privacy policy as well as the following addendums related to particular products and services offered by HCF, which are a part of this privacy policy:


In the course of your use of the Services, we obtain the following information about you as described below. We collect this data for the purposes described under “How We Use Your Information”.


·      Information you provide prior to any registration process, such as your email when you provide it to us;

·      Information that you provide during any registration process, including in connection with a co-branded offer (such as your name, company name, email address, phone number, billing address or credit card information, geographic location and industry), when you call or email us (for support or otherwise) or when you use our products or services; and

·      Payment information that you provide to us (by way of our Services or otherwise) when you purchase some of our products and services, including credit card data.


·      Data relating to your online activity on our websites with respect to our Services, including the following:


§ IP address

§ browser type and version

§ geographic location

§ pages you view

§ how you got to our Services and any links you click on to leave our Services

§ when you update your information, communicate with us, or order new Services

§ metadata about your use and your contacts’ use of our Services and your emails you send (including clicks and opens)

§ your interactions with any videos we offer

§ issues you encounter requiring our support or assistance

§ any device or other method of communication you use to interact with the Services

We store this data we collect in a variety of places within our infrastructure, including system log files, back end databases and analytics systems.

·      Your telephone conversations with us (which we may monitor or record).


·      Information from third party social networking sites, including information that social networking sites provide to us if you use your credentials at such social networking sites to log into some of our Services (such as your name and email address to pre-populate our sign-up form).

·      The information you allow us to access varies by social networking site, and depends on the level of privacy settings you have in place at the social networking site. You can control and find out more about these privacy settings at the applicable social networking site.


·      Information you provide to us at seminars or to our partners;

·      Information you provide to us in surveys;

·      Information that is publicly available; and

·      Information you consent to us receiving from third parties.


We have a legitimate interest in running a successful and efficient business and in providing you with Services and useful content, and we use the information we collect, both on its own and combined with any other information we collect about you, for the following purposes:

·      To provide the requested Services to you;

·      To provide you with useful content;

·      To ensure the proper functioning of our Services

·      To offer and improve our Services;

·      To provide you with requested information or technical support

·      To facilitate your movement through our websites or your use of our Services;

·      To do a better job of advertising and marketing our Services (our use of your information to do this is performed with your consent where required by applicable law);

·      To advertise and market third party products and services (such advertisement is only performed with your permission where your consent is required by applicable law)

·      To diagnose problems with our servers or our Services;

·      In connection with our security and compliance programs;

·      To administer our websites;

·      To communicate with you;

·      To target prospective customers with our products or services (such targeting is only performed with your permission where your consent is required by applicable law);

·      To assist us in offering you a personalized experience or otherwise tailor our Services to you; and

·      As otherwise described in this privacy policy.

We also use the information we receive in aggregated and anonymized formats to produce reports on trends and statistics, such as mobile search trends, email open rates by industry, campaign best practices or the number of users that have been exposed to, or clicked on, our websites or evaluated or purchased our products and services.

Payment information that you provide to us, including credit card data, will only be used to facilitate payment for our products and services.

We also use recorded telephone conversations for quality control purposes, to train our employees and for our own protection.


As further described below, we will only share certain personal information with:

·      other members of the HCF corporate family;

·      our partners;

·      third party service providers and vendors;

·      in connection with a sale, merger, acquisition or corporate reorganization;

·      authorized users within your organization; and

·      for legal reasons.


We share personal information with other members of the HCF corporate family to allow our corporate affiliates to contact you with offers, services or products that may be of interest to you and to provide you with their products and services. Any such corporate affiliate may use your information only according to the terms of this privacy policy. If you are located in a jurisdiction where such sharing requires your permission, we will only do so with your consent.


When we share personal information with certain third-party partners, including marketing and advertising partners, that information includes your name, email address and other information enabling partners to:

·      assist you in using our products and services,

·      contact you with offers, services or products that may be of interest to you, and

·      provide you with their products or services.

If you are located in a jurisdiction where such sharing requires your permission, we will only do so with your consent. Please note that if you access our services through a tool that hides your location, such as through a virtual private network, you may not receive our request for permission because we were not able to identify you as being located in a jurisdiction where your permission is required.

Further, our partners are prohibited from using your contact information for any purpose beyond those set forth above without your consent. We will not provide our partners with your credit card information. Further information about certain partners we share personal information with is available here.

In the event we collect information from you in connection with an offer that is jointly presented by us and a partner, we will let you know who is collecting the information and whose privacy policy applies, as well as any options you may have regarding use of your information.


Occasionally, we enter into contracts with carefully selected third parties so that they can assist us in servicing you (for example, providing you with customer service, fraud detection and deterrence or access to advertising assets and providing us with information technology and storage services) or to assist us in our own marketing and advertising activities (including providing us with analytic information and search engine optimization services). Additional information about certain third-party service providers we share personal information with is available here. Our contracts with such third parties prohibit them from using any of your personal information for any purpose beyond the purpose for which it was shared.

If you purchase a product or service from a third party through one of our brands, we will pass your personal information to such third party in order for them to fulfill your order.

We also share non-personal information with certain third parties, including the media, industry observers, marketing and advertising partners, vendors, customers, potential customers or partners. For example, we disclose mobile search trends, email open rates by industry, campaign best practices or the number of users that have been exposed to, or clicked on, our websites or evaluated or purchased our products and services.


If we are involved in a merger, acquisition, a sale of all or a substantial portion of our assets, or other similar sale transaction, your information will be transferred as part of that transaction. We will notify you by email and/or a prominent notice on our website of any such transfer and any choices you may have regarding your information.


All users authorized by you to have access to your account can view personal information stored in the account. A primary account holder can view personal information saved in subaccounts to which they have authorized access. We share information about authorized users only for legitimate purposes consistent with this privacy policy, including servicing your account and marketing products and services to you.


Lastly, if legally required to do so, or if we have a good faith belief that such disclosure is reasonably necessary, we may disclose your personal information to courts of law, law enforcement authorities and other relevant third parties, such as internet service providers, to conduct an investigation, respond to a third party or law enforcement subpoena or court order, bring legal action, prevent harm to others or pursue other relief when you or a third party are or may be:

·      violating our terms and conditions of use;

·      causing injury or other harm to, or otherwise violating the property or other legal rights, of us, other users, or third parties; or

·      violating federal, state, local, or other applicable law.

This disclosure can include transferring your information to the U.S. and other countries outside the European Economic Area. To the extent we are legally permitted to do so, it is our policy to notify you in the event that we are required to provide your personal information to third parties in connection with a subpoena.


The transmission of information via the internet, email or text message is not completely secure. Although we will do our best to protect your personal information, we cannot guarantee the security of your information transmitted through the Services or over email; any transmission is at your own risk. Once we have received your information, we will take appropriate technical and organizational measures to safeguard your personal information against loss, theft and unauthorized use, access or modification.

When we collect financial account information, such as credit card numbers, we protect its transmission through the use of encryption such as the Transport Layer Security (TLS) protocol.



You always have the opportunity to opt out of our marketing communications with you or change your preferences by following a link in the footer of all non-transactional email messages from us or by emailing us at mailto:[email protected]Some communications from us are considered transactional or service communications (for example, important account notifications and billing information), and your account(s) for HCF products and services are provided to you upon the condition that you receive these communications from us. You must cancel your account(s) for HCF products and services, as applicable, if you do not wish to receive any transactional or service communications. To cancel your HCF account(s), please follow the instructions found in the terms of service for the applicable HCF service. You may still receive marketing communications from us even after you cancel your account unless you also opt-out of our marketing communications, as described above.


We may contact you by telephone, with your consent where applicable, for marketing purposes (including by automatic dialer and/or prerecorded message). If you do not want to receive marketing calls, please contact customer support at the brand from which you purchased your Services. You do not need to agree to receive automated marketing phone calls or texts from us to use the Services.


To manage the information we receive about you from a social networking site or other third parties (if applicable), you will need to follow the instructions from that party for updating your information and changing your privacy settings, where available. The information we collect is covered by this privacy policy and the information the third party collects is subject to such third party’s privacy practices. Privacy choices you have made on any third party site will not apply to our use of the information we have collected directly through our Services.


If an account or profile was created without your knowledge or authorization, please contact customer support at the brand on which the account or profile is located to request removal of the account or profile.


We retain your personal information to provide services to you and as otherwise necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. We will retain your personal information for no more than seven years following the later of (i) the date on which you terminate your use of the Services or (ii) May 25, 2018, unless we are otherwise required by law or regulation to retain your personal information for longer.


Where the European Union’s General Data Protection Regulation 2016/679, or GDPR, applies, in certain circumstances and subject to data processing agreements, you have rights in relation to the personal information we hold about you. We set out below an outline of those rights and how to exercise those rights. Please note that we will require you to verify your identity before responding to any requests to exercise your rights by providing details only known to the account holder. Please note that for each of the rights below we may have valid legal reasons to refuse your request, in such instances we will let you know if that is the case.


You have the right to know whether we process personal information about you, and if we do, to access data we hold about you and certain information about how we use it and who we share it with.


You have the right to receive a subset of the personal information you provide us if we process it on the legal bases of our contract with you or with your consent in a structured, commonly used and machine-readable format and a right to request that we transfer such personal information to another party. If you wish for us to transfer the personal information to another party, please ensure you detail that party and note that we can only do so where it is technically feasible. We are not responsible for the security of the personal information or its processing once received by the third party.


You have the right to require us to correct any personal information held about you that is inaccurate and have incomplete data completed. Where you request correction, please explain in detail why you believe the personal information we hold about you to be inaccurate or incomplete so that we can assess whether a correction is required. Please note that while we assess whether the personal information we hold about you is inaccurate or incomplete, you may exercise your right to restrict our processing of the applicable data as described below.


You may request that we erase the personal information we hold about you in the following circumstances:

·      where you believe it is no longer necessary for us to hold the personal information;

·      we are processing it on the basis of your consent and you wish to withdraw your consent;

·      we are processing your data on the basis of our legitimate interest and you object to such processing;

·      you no longer wish us to use your data to send you marketing; or

·      you believe we are unlawfully processing your data.

Please provide as much detail as possible on your reasons for the request to assist us in determining whether you have a valid basis for erasure.


You have a right to require us to stop processing the personal information we hold about you other than for storage purposes in the following circumstances:

·      You believe the personal information is not accurate for the period it takes for us to verify whether the data is accurate;

·      We wish to erase the personal information as the processing we are doing is unlawful but you want us to simply restrict the use of that data;

·      We no longer need the personal information for the purposes of the processing but you require us to retain the data for the establishment, exercise or defense of legal claims; or

·      You have objected to us processing personal information we hold about you on the basis of our legitimate interest and you wish us to stop processing the personal information while we determine whether there is an overriding interest in us retaining such personal information.


You have the right to object to our processing of data about you and we will consider your request. Please provide us with detail as to your reasoning so that we can assess whether there is a compelling overriding interest in us continuing to process such data or we need to process it in relation to legal claims.

You also have the right, at any time, to object to our processing of data about you in order to send you marketing, including where we build profiles for such purposes and we will stop processing the data for that purpose.


Where you have provided your consent to us processing your personal data, you can withdraw your consent at any time by visiting the Privacy Center.


Some of our Services provide links to other websites. Because we do not control the information policies or practices of these third party sites, you should review their privacy policies to learn about how they collect and use personal information.

You may also log in to some of our Services using sign-in services such as Facebook Connect or an Open ID provider. These services will authenticate your identity and provide you with the option to share certain personal information with us, such as your name and email address to pre-populate our sign up form. For example, if you take advantage of certain of our social media features, such as the Facebook Like button, and widgets, such as the “Share This” button or interactive mini-programs that run on our site, the applicable social networking sites may collect your IP address, which page you are visiting on our websites, and may set a cookie to enable it to function properly.


Our Services are not directed to persons under 18. We do not knowingly collect personal information from children under 18. If a parent or guardian becomes aware that his or her child has provided us with personal information without such parent or guardian’s consent, he or she should contact us. If we become aware that a child under 18 has provided us with personal information, we will delete such information from our files.


In order for us to provide the Services to you, your personal information will be transferred to, and stored at/processed in the United States. Your personal data is also processed by staff operating outside the European Economic Area (EEA), such as in India and the Philippines, who work for us or for one of our suppliers. We will take all steps reasonably necessary to ensure that your personal data is treated securely and in accordance with this policy.

For transfers of personal information within the HCF corporate family, such transfer will be under the Commission’s model contracts for the transfer of personal data to third countries (i.e., the standard contractual clauses), pursuant to Decision 2004/915/EC and 2010/87/EU.

For transfers of data to third parties, such transfers will either (i) be under the Commission’s model contracts for the transfer of personal data to third countries (i.e., the standard contractual clauses), pursuant to Decision 2004/915/EC and 2010/87/EU; or (ii) rely on the EU-US Privacy Shield Framework.

You can contact the Data Protection Officer listed below to obtain a copy of the data transfer agreement or more information regarding the relevant safeguard we put in place. For more information about the EU-US Privacy Shield Framework, please visit the U.S. Department of Commerce’s Privacy Shield website.


In the event that you wish to make a complaint about how we process your personal information, please contact our Data Protection Officer at [email protected] and we will try to deal with your request. This is without prejudice to your right to raise a complaint with the Dutch Supervisory Authority (Autoriteit Persoonsgegevens) by contacting:

Autoriteit Persoonsgegevens

Postbus 93374


Telephone: (+31) – (0)70 – 888 85 00

Fax: (+31) – (0)70 – 888 85 01


We reserve the right to modify this privacy policy at any time, so please review it frequently. If we decide to change this privacy policy in any material way, we will notify you here, by email, or by means of a notice on or the website of the HCF product or service you use prior to the change becoming effective. In all cases, your continued use of any Services constitutes acceptance to any such changes.

Last modified May 23, 2018

Holly Chapple